Terms & Conditions

1. What's in these terms?

1.1. These terms tell you the rules for using our website and services at magnura.com.

2. Who we are and how to contact us

2.1. MAGNETITE.AI LTD (trading as Magnura), a company incorporated in the United Kingdom, with a registered office at 11 Mercer Avenue, Ebbsfleet Valley, DA10 1BG, with company number 16590159, hereinafter referred to as "Magnura", "magnura.com", or the "Supplier"

2.2. To contact us, please email support@magnura.com or contact us through our website.

3. By using our site and services you accept these terms

3.1. By using our site and services, you confirm that you accept these terms of use and that you agree to comply with them.

3.2. If you do not agree to these terms, you must not use our site or services.

3.3. We recommend that you print a copy of these terms for future reference.

4. There are other terms that may apply to you

4.1. These terms of use refer to the following additional terms, which also apply to your use of our site and services:

(a) Our Privacy Policy (https://magnura.com/privacy), which sets out the terms on which we process any personal data we collect from you, or that you provide to us. By using our site, you consent to such processing and you warrant that all data provided by you is accurate.

(b) Our Acceptable Use Policy, which sets out the permitted uses and prohibited uses of our services.

5. Our services

5.1. Magnura provides an AI-assisted business-to-business outreach, content, and lead generation platform that helps businesses identify prospects, personalise communications, and convert interest into meetings.

5.2. Our services include, without limitation:

Prospect discovery and research against a customer-defined ideal customer profile
AI-generated personalised email drafts, reply handling, and inbox classification
Automated sending and scheduling of outbound email through customer-connected or customer-leased mailboxes and sending domains
Lead magnet (report/asset) generation and hosting on customer sub-domains
Landing page, booking, and calendar integration
Video and content generation, including AI avatar (“digital twin”) video and motion graphics
Optional integrations, including YouTube publishing, via the relevant third-party APIs
Community access and implementation support where applicable to the customer’s plan

5.3. Free trial. Eligible new customers may receive a free trial of a specified duration with access to the features included in the selected plan. Magnura may change, limit, or discontinue trial offers at any time. Trials automatically convert to the chosen paid plan at the end of the trial period unless the customer cancels before the trial ends.

5.4. Beta and early-access features. Features explicitly designated as “beta”, “preview”, or “early access” are provided on an as-is basis, may be modified, withdrawn, or made subject to additional terms at any time, and are excluded from any service level or uptime commitment.

6. Account registration and security

6.1. To use our services, you must register for an account and provide accurate, current, and complete information.

6.2. You are responsible for maintaining the confidentiality of your account credentials and for all activities that occur under your account.

6.3. You must notify us immediately at support@magnura.com if you suspect any unauthorized use of your account.

6.4. We reserve the right to suspend or terminate accounts that violate these terms or engage in fraudulent activity.

7. Use of AI-generated content

7.1. Our services use artificial intelligence to generate lead magnets and business content. You acknowledge that:

(a) AI-generated content may contain errors or inaccuracies

(b) You are responsible for reviewing and verifying all AI-generated content before use

(d) You should not rely solely on AI-generated content for critical business decisions

7.2. You retain ownership of the prompts and inputs you provide to our service.

7.3. You are granted a license to use the AI-generated outputs for your business purposes, subject to these terms.

8. Acceptable use policy

8.1. You agree not to use, and not to permit any user under your account to use, the services to:

(a) Generate or distribute content that is illegal, harmful, threatening, abusive, harassing, defamatory, obscene, discriminatory, or invasive of privacy;

(b) Infringe any intellectual property right, publicity right, or contractual right of any third party;

(c) Generate misleading, deceptive, fraudulent, or impersonating content, including content that falsely represents the identity or endorsement of another person or business;

(d) Send unsolicited, bulk, or commercial communications in breach of applicable anti-spam, marketing, or electronic communications laws (including CAN-SPAM, UK PECR, UK GDPR, EU GDPR, CASL, or any analogous law);

(e) Contact recipients on suppression, do-not-contact, or similar opt-out lists, or continue to contact recipients after they have requested to opt out;

(f) Generate or distribute content, advice, or recommendations that require a professional licence (including medical, legal, financial, or tax advice) in a manner that would breach applicable law;

(g) Attempt to reverse engineer, decompile, disassemble, extract model weights from, or derive the underlying source of our services, AI systems, or their outputs for the purpose of training a competing model;

(h) Use the services to generate child sexual abuse material, non-consensual intimate imagery, content facilitating violent extremism, or content in breach of applicable export controls or sanctions;

(i) Circumvent rate limits, sending caps, authentication, or other technical restrictions;

(j) Use the services for any unlawful purpose.

8.2. We reserve the right (but are not obliged) to monitor usage, investigate suspected breaches, suspend accounts, and remove content that violates these terms.

9. Data processing and integrations

9.1. To provide our services, we may process data from your integrated tools and platforms.

9.2. You warrant that you have all necessary rights, consents, and lawful bases to share data with us for processing, including in respect of any personal data relating to your employees, customers, or prospects.

9.3. We will process personal data in accordance with our Privacy Policy and applicable data protection laws. Where we act as a data processor on your behalf under UK GDPR or EU GDPR, the data processing terms referenced in our Privacy Policy apply.

9.4. You are responsible for maintaining the security of your integrated tools and API credentials.

10. Outbound email, anti-spam, and sender responsibility

10.1. You are the sender of record for all outbound email dispatched through the services under your sending domains or mailboxes. You are responsible for compliance with all laws applicable to commercial email, including but not limited to the CAN-SPAM Act (United States), the Privacy and Electronic Communications Regulations (PECR) and UK GDPR (United Kingdom), the GDPR and ePrivacy Directive (European Economic Area), and CASL (Canada).

10.2. You warrant and represent that, for each recipient contacted through the services, you have a lawful basis to contact that recipient with the relevant communication (including, where required, consent or a legitimate-interests assessment conducted and documented by you).

10.3. You must ensure that outbound messages include accurate sender identification, a physical postal address where required by law, and a working unsubscribe mechanism. Magnura injects a List-Unsubscribe header into outbound messages by default; you must not disable or remove it.

10.4. You must honour opt-out and erasure requests promptly. Magnura will maintain a platform-wide suppression list and may prevent further sending to any address that has unsubscribed across any customer of Magnura.

10.5. You are responsible for the configuration and reputation of your own sending domains, including SPF, DKIM, and DMARC. Magnura may impose or adjust per-mailbox, per-domain, or per-account sending limits to protect deliverability and platform integrity.

10.6. We may suspend sending, pause campaigns, or terminate your access if we reasonably determine that your use of the services is causing, or is likely to cause, abuse complaints, blacklisting, deliverability harm to the platform, or breach of applicable law.

11. Third-party platforms and API compliance

11.1. The services include integrations with, or may be used to interact with, third-party platforms (including Google, YouTube, LinkedIn, email providers, calendar providers, and payment providers). Your use of those platforms is governed by their own terms of service, and you are solely responsible for compliance with them.

11.2. Google and YouTube. If you use the YouTube publishing or other Google API-powered features, you acknowledge and agree that: (a) your use of those features is also subject to the YouTube Terms of Service and the Google Privacy Policy; (b) Magnura’s access to and use of Google user data complies with, and is subject to, the Google API Services User Data Policy, including the Limited Use requirements, as described in our Privacy Policy; and (c) you may revoke Magnura’s access to your Google Account at any time via the Google Account security settings or by disconnecting within Magnura.

11.3. LinkedIn and other authenticated platforms. Where you authorise Magnura to perform research or actions using your credentials on a third-party platform, you represent that (a) you are entitled to do so under your agreement with that platform, (b) your use complies with that platform’s terms, and (c) you accept sole responsibility for any consequences (including account restrictions) that may result from automated access. Magnura may apply rate limits and safeguards but does not guarantee that automated access will not trigger platform-side controls.

11.4. You agree that where a third-party platform’s terms conflict with these terms in respect of your use of that platform, the relevant third-party terms prevail in respect of that platform only.

12. Digital twin, likeness, and voice

12.1. If you use Magnura’s digital twin, AI avatar, or voice-cloning features, you must upload only (a) your own likeness, voice, and image, or (b) the likeness, voice, and image of an individual who has given you an express, informed, and revocable written licence to create and use a digital twin of them on the Magnura platform for the specific purposes you intend to use it for.

12.2. You grant Magnura a non-exclusive, worldwide, royalty-free licence to process the materials you upload solely for the purpose of creating and operating the digital twin on your behalf and for delivering the services.

12.3. You must not use digital twin features to: (a) impersonate any person without their express consent; (b) generate content that could reasonably be confused with a genuine statement by a public figure; (c) generate political, electoral, or government-impersonating content; or (d) generate sexual or intimate content of any person. You must clearly label AI-generated media where required by applicable law.

12.4. You indemnify Magnura against any claim arising from a breach of this section, including claims by the person whose likeness or voice is depicted.

13. Intellectual property rights

13.1. We own or license all intellectual property rights in our platform, AI models, and underlying technology. These terms do not grant you any right, title, or interest in our intellectual property other than the limited right to use the services during the term of your subscription.

13.2. You retain ownership of content and data you upload to the services (“Customer Content”). You grant us a non-exclusive, worldwide, royalty-free licence to host, process, transmit, and display Customer Content solely as needed to provide the services to you.

13.3. Subject to your continued compliance with these terms, and to the extent any right in AI-generated outputs vests in Magnura, we assign or license to you all rights, title, and interest in the outputs generated for you through the services, for your business use. You acknowledge that similar or identical outputs may be generated for other customers and that nothing in these terms restricts our ability to provide similar outputs to them.

13.4. You may not copy, modify, reverse engineer, or create derivative works of our technology, or use our services or their outputs to develop, train, or benchmark a competing product or model.

14. Payment terms, subscriptions, and refunds

14.1. Paid services are offered on a subscription basis (monthly or annual) at the rates and for the usage allowances published at magnura.com/pricing or otherwise agreed in writing.

14.2. Subscriptions renew automatically at the end of each billing period for the same period and at the then-current rate unless cancelled before the renewal date.

14.3. Fees are charged in advance. Usage-based fees (for example, overage on credits, additional mailboxes, or optional add-ons) are charged in arrears.

14.4. Except where required by law, fees are non-refundable. Fees already paid for the current billing period will not be refunded on cancellation or downgrade; you will retain access to the relevant tier until the end of the current period.

14.5. We may change pricing on at least 30 days’ notice, effective at your next renewal.

14.6. Amounts are exclusive of VAT, sales tax, and similar taxes, which will be added where applicable.

14.7. If a payment fails, we may suspend the services until payment is made. Amounts not paid when due may bear interest at the statutory rate under the Late Payment of Commercial Debts (Interest) Act 1998.

15. Limitation of liability

15.1. Nothing in these terms limits our liability for: death or personal injury caused by our negligence; fraud or fraudulent misrepresentation; or any liability that cannot be excluded or limited by applicable law.

15.2. Subject to clause 15.1, we will not be liable for: loss of profits, revenue, sales, business, or anticipated savings; loss of goodwill or reputation; loss or corruption of data; or any indirect or consequential loss, in each case whether or not such loss was foreseeable.

15.3. Subject to clause 15.1, you acknowledge that AI-generated content may contain errors and that we are not liable for losses arising from your reliance on AI-generated content where you have failed to review and verify it.

15.4. Subject to clause 15.1, our total aggregate liability to you arising out of or in connection with these terms and the services, whether in contract, tort (including negligence), breach of statutory duty, or otherwise, shall not exceed the greater of (a) £100 or (b) the amounts actually paid by you to us for the services in the 12 months immediately preceding the event giving rise to the claim.

16. Indemnification

16.1. You agree to indemnify, defend, and hold harmless Magnura and its officers, employees, and contractors from and against any claim, loss, damage, liability, cost, or expense (including reasonable legal fees) arising out of or in connection with: (a) your use of the services; (b) your breach of these terms; (c) content you generate, send, or distribute using the services, including any claim that such content infringes a third-party right or breaches anti-spam, privacy, or data protection law; (d) your breach of any third-party platform’s terms of service; or (e) your use of digital twin, avatar, or voice-cloning features in breach of section 12.

17. Service availability and support

17.1. We will use commercially reasonable efforts to keep the services available, but we do not guarantee uninterrupted or error-free operation. Scheduled maintenance, third-party outages, and force-majeure events may affect availability.

17.2. Support is provided in accordance with your plan. Beta and early-access features are provided without support commitments.

18. Changes to terms and services

18.1. We may update these terms from time to time. For material changes, we will provide reasonable notice (by email or in-product notice). For non-material changes, the updated terms take effect on posting.

18.2. We may modify, add, remove, or discontinue any aspect of the services with reasonable notice. If a change materially and adversely affects you, you may cancel without penalty and, if paid in advance, receive a pro-rata refund for the unused period.

18.3. Continued use of the services after changes take effect constitutes acceptance of the modified terms.

19. Termination and data export

19.1. You may terminate your subscription at any time from within your account or by contacting support@magnura.com. Termination takes effect at the end of the current billing period.

19.2. We may suspend or terminate your account on notice if you materially breach these terms (including the acceptable use policy, anti-spam obligations, or third-party platform compliance), or without notice where required to prevent harm to the platform, other customers, or third parties.

19.3. On termination, your right to use the services ends. For 30 days after termination you may request an export of your Customer Content in a commonly used machine-readable format. After that period, we may delete your Customer Content in accordance with our Privacy Policy, subject to backup rotation and legal retention requirements.

19.4. Provisions that by their nature should survive termination (including sections on intellectual property, liability, indemnification, and governing law) will continue to apply.

20. Community guidelines

20.1. If you access community features, you agree to treat other members with respect, not to share confidential information, not to engage in promotional activities without permission, and to follow any posted community guidelines.

20.2. We may remove content or members that violate community standards.

21. Privacy and data protection

21.1. We process personal data in accordance with our Privacy Policy and applicable data protection laws, including the UK GDPR and EU GDPR.

21.2. We do not train Magnura-proprietary AI or machine learning models on identifiable Customer Content, prospect data, Google user data, or inbox content. We may use aggregated and de-identified statistics to improve our services.

21.3. We implement appropriate technical and organisational measures to protect personal data against accidental loss, destruction, damage, unauthorised access, or disclosure.

22. Export controls, sanctions, and restricted use

22.1. You represent that you, your organisation, and your ultimate beneficial owners are not (a) located in, or a national or resident of, any country or region subject to comprehensive UK, EU, US, or UN sanctions, or (b) listed on any applicable sanctions or denied-party list.

22.2. You will not use the services in breach of applicable export controls or sanctions, or to provide services to any sanctioned party.

23. Governing law and disputes

23.1. These terms and any dispute or claim arising out of or in connection with them are governed by and construed in accordance with the laws of England and Wales.

23.2. The courts of England and Wales have exclusive jurisdiction to settle any dispute or claim (including non-contractual disputes or claims) arising out of or in connection with these terms.

23.3. We encourage you to contact us first to resolve any dispute informally.

24. General provisions

24.1. These terms, together with the Privacy Policy and any order form or plan-specific terms, constitute the entire agreement between you and us regarding the services.

24.2. If any provision is found to be unenforceable, the remaining provisions will remain in effect.

24.3. Our failure to enforce any right or provision is not a waiver of that right or provision.

24.4. You may not assign or transfer your rights under these terms without our prior written consent. We may assign these terms in connection with a merger, acquisition, or sale of assets on notice to you.

24.5. Neither party is liable for any failure or delay in performance caused by events outside its reasonable control (force majeure).

24.6. A person who is not a party to these terms has no right under the Contracts (Rights of Third Parties) Act 1999 to enforce any provision.

25. Contact information

For any questions about these terms, please contact:

Magnetite.ai LTD (trading as Magnura)
11 Mercer Avenue
Ebbsfleet Valley
DA10 1BG
United Kingdom

Email: support@magnura.com
Website: https://magnura.com

Last Updated: 17 April 2026